Thursday, December 18, 2008

Thoughts on Linking

We've encountered a small number of Internet purists who feel that people should not get paid to link to other websites under any circumstances. Obviously, this is exactly the opposite of how we, at Adjix, feel.

Content websites run ads (whether they're news sites or blogs) that generate revenues for the content providers. When a person forwards a link to a website, the person forwarding that link receives no benefit from the additional traffic he or she directed to the content provider. At Adjix, we're trying to help out the link forwarder and we call those people Linkers.

Options and More Options
Adjix has an option to not include any ads when Linkers use Adjix to shrink a link - but we still collect link click data for all Linkers. The data we collect is part of Adjix's "big payoff". Additionally, users have an option to remove an ad after clicking on an Adjix link. A couple months ago, an eject button icon was added in the upper right to remove Adjix ads and yesterday, to make it clearer, the eject button was replaced with a simple link that reads, "Remove ad".

Feedback
Many of our new features come from our users, either directly or via feedback.adjix.com. Like all startups, we have more features to implement than time in the day - but we're working as quickly as possible. Most recently, we've received excellent feedback on Adjix2Twitter and we'll be rolling out enhancements for this out soon.

We've noticed that a number of bloggers will constructively criticize Adjix in their blogs, but we may never hear of it; so don't forget to send us a link when you post your thoughts on Adjix. We'd love to hear your feedback, directly.

Friday, November 21, 2008

Our Favorite Tweets

We just had to brag about our favorite tweets on Twitter.

Plus, we have a little buzz going.

Tuesday, November 11, 2008

Twitter Comes to Adjix

Twitter Comes to Adjix
Adjix is now integrated with Twitter. With a single click of the Adjix2Twitter Bookmarklet you can create a short link for the web page you're viewing and add your comments to be posted to Twitter. Here's a 30 second video demonstrating this new feature:
http://adjix.com/78z4

Of course, these links are trackable like any other Adjix link. Just log into your Adjix Linker account and click on Bookmarklets to get your Adjix2Twitter Bookmarklet.

Use Adjix With Your Own Domain Name
Adjix2Twitter also supports your personal domain name. In other words, if you own a domain name, such as example.com, then you can configure go.example.com or links.example.com, etc., to work with your Adjix created links by updating your Linker profile. Details here:
http://adjix.com/ms83

Why is Adjix the Best Link Shortening and Tracking Site?
This page explains it best:
http://adjix.com/5wd2

Cheers,
Joe

Tuesday, October 21, 2008

Referral Based Tracking

We've just added referral based tracking to Adjix. When you publish your Adjix link to different places on the web (Twitter, blog, website, discussion forum, etc.) you'll know where a person was when they clicked on your link.

In technical terms, this is known as the "referrer". In other words, let's say you post the link http://adjix.com/h4hr to both your blog and on Twitter. Each time someone clicks on it, you'll know if they were viewing your link on your blog or Twitter.

Google AdWords
Here at Adjix, we've found this feature extremely helpful when used in conjunction with Google AdWords. We take our landing page, that we use in AdWords, and run it through Adjix to get an Adjix URL which we paste into Google AdWords. Now, whenever someone clicks on our Google AdWords ad, we know exactly where Google was running our ad. Using this, we can refine which of Google's third party ad partners generate the most clicks. Also, since we collect the "clicker's" IP address we can confirm that our ads targeting the U.S. are only being run in the U.S.

Additionally, Google AdWords lags a couple hours between receiving an AdWords click and reporting it. But, with Adjix, you know instantly when your AdWords ad was clicked.

We've actually been collecting referral information for Adjix ad-free redirects for a while, so you'll see details in your Link Stats going back several weeks. We've just begun collecting the referrer data for Adjix ad links, so, newly created links, as of this week, will now have this feature.

When the Referer is "None" this usually means that the person either typed the Adjix link directly into their web browser or they clicked on it inside an e-mail.

We believe this feature along with last week's Bookmarklets announcement make Adjix a very appealing solution.

Please let us know what you think of the referral data.

Cheers,
Joe

Tuesday, October 14, 2008

One-Click Link Shrink

Bookmarklets
Today, we introduced Bookmarklets which let Linkers shrink URLs (web links) in a single click directly from their web browser.

Linkers no longer need to visit adjix.com in order to copy and paste links to shrink them. Now, it's as simple as a single click and the shorten link is automatically pasted into your clipboard. Each Bookmarklet is customized for each Linker.

You'll find your custom Bookmarklets under the main menu once you log into your Linker account. They work with Firefox, Internet Explorer, and Safari on Windows, Mac OS X, and the iPhone.

We've posted several video tutorials to demonstrate the power and convenience of Bookmarklets (Requires QuickTime - if you have iTunes installed then you have QuickTime):

1. Create your personal Bookmarklets video

2. One-Click Bookmarklets in action video

3. The Two-Click Bookmarklet in action video



Time Zones
 Also, with today's release, we're happy to introduce time zone support. Now each Linker and Advertiser can edit their profile and set their time zone to their local time.

With the Adjix Bookmarklets, link shrinking has never been easier.

Cheers,
Joe Moreno, President
Tel. 760.444.4721

Friday, October 3, 2008

Amazon downtime and Adjix

See how Amazon's downtime can affect Adjix link creation:
http://adjix.com/fpx4

Update (Oct 9): Regardless of Amazon downtime, Adjix links now go live instantaneously.

Tuesday, September 23, 2008

Adjix Link Clicks (10,000+)

Here's a small sample of link clicks from a random Adjix Linker who created two links. For every one of the 28,000 clicks, below, Adjix has recorded detailed link data.


Click to enlarge image



Here's a sample of the detailed link data
(IP addresses have been changed for privacy reasons).


Click to enlarge image


Whether Adjix Linkers create links that only get a few clicks or thousands, they all love the data that we collect on their links. We're constantly looking for ways to improve Adjix – please don't hesitate to send us your feedback.